Commercial Leadership

Mike TeallCCO & Commercial Leader

Senior commercial leader with a track record of building revenue functions, winning strategic partnerships, and scaling growth-stage businesses in complex, regulated markets.

Mike Teall

Building commercial functions that last

I am a senior commercial leader who brings together commercial instinct, analytical rigour and the ability to build high-performing teams. Most recently as Chief Commercial Officer at Snugg, I led the full commercial function — spanning sales, partnerships, product strategy and customer experience.

I built and scaled partnerships with major financial institutions and energy companies, led a strategic pivot from traditional retrofit to electrification, and shaped the commercial model in a complex regulated market. Before Snugg, I spent seven years leading PA Consulting's Life & Pensions practice, and held P&L and strategy roles at Scottish Widows.

I am now available for CCO roles at ambitious scale-ups, or for fractional commercial leadership where senior expertise is needed without the full-time commitment.

Two ways to work together

Full-Time CCO

Permanent Role

I am open to the right permanent CCO role at a growth-stage business — somewhere I can take full ownership of the commercial agenda and help scale something with genuine potential.

  • Full commercial function leadership
  • Revenue growth & go-to-market strategy
  • Team building across sales, marketing & partnerships
  • Board-level commercial input
  • Ideal fit: post-Series A to Series C scale-ups

Fractional CCO

Flexible Engagement

For companies that need senior commercial leadership without a full-time hire — I embed as a fractional CCO, typically 2–3 days per week, working directly with founders and boards.

  • Go-to-market strategy & execution
  • Partnership development & BD
  • Commercial proposition design
  • Team structure & hiring
  • Funding round commercial narrative

What I Bring to Both

Core Capabilities

Commercial Strategy

Revenue model design, pricing, market entry and go-to-market in regulated markets.

Partnerships & BD

Building and managing strategic partnerships with large institutions and distribution partners.

Team Leadership

Building cross-functional commercial teams across sales, marketing, product and operations.

Leading from the front

Mike Teall presenting Mike Teall at the whiteboard

A track record across sectors

2022 — 2026
Snugg
Chief Commercial Officer (CCO)
Led the full commercial function at Snugg, a fintech scale-up making home energy efficiency simple and affordable. Built and led a cross-functional team of 10 across product, marketing, sales and delivery. Grew revenue to ~£3m, secured major strategic partnerships, and led a pivotal shift from traditional retrofit to electrification.
Revenue Growth Partnerships Team Building B2B2C Regulated Markets
2014 — 2021
PA Consulting
Managing Consultant — Head of Life & Pensions
Seven years leading PA Consulting's Life & Pensions sector practice, working with major financial services clients on strategy, customer proposition development, analytics and regulatory change.
Strategy Financial Services Client Leadership
2008 — 2014
Scottish Widows
Head of Annuities & Head of Strategy
P&L ownership as Head of Annuities — launched an enhanced annuity product, managed profitability and led proposition development ahead of the 2015 pension reforms. Previously led strategy execution as Head of Strategy.
P&L Ownership Product Launch Strategy
1997 — 2007
PwC · IBM · John Lewis
Consulting & Commercial Roles
Early career spanning management consulting at PwC and IBM, and a commercial role at John Lewis — building foundations in strategy, analytics and business transformation.
Consulting Strategy Retail

Trusted by leading organisations

A key part of my work at Snugg was building and managing strategic partnerships with major financial institutions and energy companies — providing distribution reach and commercial credibility at scale.

🏭
NatWest
Financial Services
🏭
TSB
Financial Services
EDF
Energy
Scottish Power
Energy
Which?
Consumer Trust

Let's have a conversation

Whether you're looking for a commercial leader to join your team full-time, or need senior expertise on a fractional basis — I'd love to hear what you're building.

Ready to talk?

The easiest way to reach me is directly by email. I'll aim to respond within one working day.